Growth Projects
AI & Product Feed Optimization
Your Products Can't Sell If Google Can't Find Them
Poor feed data means invisible products. I optimize your product feed so Shopping and PMax campaigns get more impressions, better matching, and higher click-through rates, all from the same ad spend.
Your feed decides which searches your products show for, and at what cost. Generic titles, thin descriptions, and wrong categories make Google guess, and you pay for the wrong clicks.
And there is a new arena: Google’s AI shopping — AI Mode, Gemini, and AI Overviews — reads your feed to decide which products it recommends. I optimize for both, so you show up in classic Shopping and the AI results most stores are still invisible in.
NEW — SEARCH-TERM TITLES
Titles Rewritten From Your Own Converting Searches
Most product titles are written for the warehouse, not the buyer. “10MM Lever Belt” is accurate — but almost nobody types that into Google. Your shoppers, and Google’s AI, search “powerlifting belt” and “weight lifting belt.” When those words aren’t in your title, you either don’t show, or you pay more to.
So I don’t guess at title keywords. I pull the search terms that are already converting in your Google Ads account and rewrite each title to match the demand you’re already paying for — no stuffing, no invented specs, every word true to the product. It’s the one title method that uses your data instead of generic best-practice.
10MM Lever Belt 10MM Lever Powerlifting Belt - Weight Lifting Belt - Black M - IPF Approved 46% → 28%
On a recent strength-equipment catalog, almost half of the search demand that was already converting wasn’t reflected anywhere in the product titles. One search-term title pass cut that gap to about a quarter — and lifted its AI Visibility score from 8 to 70 — without a single fabricated keyword.
Included in every tier when you share Google Ads access (or a Search Terms export). This is also the part a generic AI tool can't copy: the data lives in your account, not in the prompt. See the plans →
THE PROBLEM
Most Product Feeds Are Leaving Money on the Table
- Generic titles that don't match what shoppers search for
- Thin descriptions that hurt how Google understands your products
- Wrong categories that trigger irrelevant, expensive searches
- Suppressed products that aren't showing at all
- Missing attributes (color, size, material) that keep you out of filtered results
You're paying for traffic either way. The question is whether your feed sends it to the right products.
WHAT I FIX
Every Product Gets
Search-Term Titles
Rewritten from the queries already converting in your Google Ads account — front-loaded with the words buyers actually type.
Enhanced Descriptions
Rich, unique content that helps Google match your products to the right queries.
Correct Categories
The most specific Google taxonomy for accurate matching. No more guessing.
Complete Attributes
Color, size, material, and more, so your products qualify for filtered results.
NEW — AI VISIBILITY
Now Optimized for AI Shopping, Too
At Google Marketing Live 2026, Google added a new set of feed fields — conversational attributes — that decide whether AI Mode, Gemini, and AI Overviews recommend your products. They are brand new, optional, and almost every catalog has them blank. That gap is the opening.
Your feed now competes in two arenas at once, and I optimize for both:
Feed Health
Classic Google Shopping & PMax — titles, categories, attributes. More impressions and better matching from the same spend.
AI Visibility
Google’s new conversational attributes — Q&A pairs, related products, highlights, and details — so AI shopping reads your catalog and recommends you.
Every tier is graded on both scores. The Full Feed Overhaul and the AI Visibility Overhaul also generate the AI attributes for you.
THE PROCESS
How It Works
Give Me Read Access
Add me as a read-only user on your Google Ads and Merchant Center, and I’ll download the search terms report and your products myself. Prefer to send them? Export the two as CSV files. Either way, about 5 minutes on your end.
I Analyze and Optimize
Full audit of your feed health, then title rewrites, description enhancements, category corrections, and attribute cleanup.
You Import and Go
Upload the optimized feed to Merchant Center with the instructions I send. Changes take effect within 48 hours.
PRICING
Three Tiers
Every tier ships a file. If you want a diagnosis instead of a build, that's the AI & Product Feed Audit.
$997
- ✓ Up to 250 SKUs
- ✓ Titles rewritten from your converting search terms
- ✓ Descriptions enhanced
- ✓ Category mapping corrected
- ✓ Google Shopping feed rebuilt, ready to import
- ✓ AI Visibility scored, not yet fixed
- ✓ 1 round of revisions
- ✓ 20-minute walkthrough call
- ✓ Delivery in 5-7 days
$1,997
- ✓ Everything in Feed Optimization
- ✓ AI Visibility fixed too, not just scored
- ✓ AI attributes written: Q&A pairs, highlights, related products
- ✓ Second ready-to-import feed carrying those AI attributes
- ✓ Complete attribute cleanup
- ✓ Implementation guide for your team
- ✓ Up to 500 SKUs
- ✓ 2 rounds of revisions
- ✓ Review call at 30 days
- ✓ Delivery in 7-10 days
$3,500
- ✓ Everything in Full Feed Overhaul
- ✓ Your product pages, not just your feed
- ✓ Server-side JSON-LD templates built
- ✓ Shipping, returns, and policy data extracted for AI
- ✓ Merchant Center feed enrichment
- ✓ Re-scored before and after
- ✓ Delivery in 3-4 weeks
Catalog over 500 SKUs, or not sure which tier fits? Tell me about your store and I'll recommend one. Want a quick automated check first? Run the free Product Feed Analyzer for both scores.
FAQ
Questions? Answers.
What format do you need my feed in?
CSV or TSV is preferred. If you use Shopify, WooCommerce, BigCommerce, or similar platforms, the standard product export works fine.
How do you use my search terms to write the titles?
With Google Ads access (or a Search Terms export), I pull the queries that are already converting in your account and rewrite each product title to match that real demand — front-loading the words buyers actually type, with no keyword stuffing and no invented specs. It is the difference between guessing at title keywords and using your own data, and it is why this is not a job you can hand to a generic AI tool: the data it needs is inside your account, not inside the prompt. Included in every tier.
Does this cover Google’s new AI / conversational attributes?
Yes. Every tier scores your AI Visibility — how ready your catalog is for AI Mode, Gemini, and AI Overviews — against Google’s new conversational attributes (Q&A pairs, related products, highlights, and more). Feed Optimization grades that score; the Full Overhaul and the AI Visibility Overhaul generate the attributes for you.
Do you need access to my Merchant Center?
Helpful but not required. With view access I can see suppression reasons and diagnostics. Otherwise, the feed export is enough.
How long does it take?
Feed Optimization: 5-7 business days. Full Overhaul: 7-10 business days. AI Visibility Overhaul: 3-4 weeks, since it includes work on your product pages, not just the feed.
Why not just run my feed through ChatGPT myself?
You can, and for a rough pass at descriptions it is a reasonable place to start. What a generic tool cannot do is rewrite your titles against the search terms already converting in your Google Ads account, map to the correct Google taxonomy at the leaf level, or hand back a file that imports into Merchant Center without throwing errors. That is where the money in a feed actually is, and it is what you are paying for here.
Will this fix my suppressed products?
In most cases, yes. Suppression usually comes from missing required attributes, policy violations in titles, or incorrect categories, all of which get fixed during optimization.
What if my catalog is bigger than 500 products?
I offer per-SKU pricing for larger catalogs. Send me a message for a custom quote.
How is this different from the AI & Product Feed Audit?
The Audit finds out what is wrong and hands you a report. This service builds the fixes and hands you a file. If you are not sure which of your problems is costing you the most, start with the Audit. If you already know your feed is the problem, start here.
Do you handle the Merchant Center upload?
You get a ready-to-import file with instructions. Hands-on help with upload and verification is available if you need it.